Seeing the business grow is exceptionally rewarding. Every meeting sees at least one new attendee and it is wonderful to see the group get so much out of our guest speakers, who we choose selectively for their value in advising and guiding business owners. The fact that everyone always takes something away from each meeting is something I personally love; whether that’s a new contact, an idea, or simply the feeling that they have support and are not alone.
What would you like to change?
Rather than change anything I would say it is more about developing what is already there. I’d like to see a higher degree of diversity of industries attending our meetings.
To enhance and build on what we already have is our aim. To grow the number of attendees and in doing so increase opportunities and support for all our attendees. We also intend to expand into new areas: Brentwood for starters is imminent and Thurrock is on the agenda for 2011. Another goal is to attract a wider variety of speakers to add greater value to each meeting.
Where do you ultimately see yourself?
The ‘bigger picture’ aim is to develop a franchise offering over time.
Tip 1 - Network
Tip 2 – Seek support from those in the same boat
Tip 3 – Seek advice from those who’ve been there and been successful
Tip 4 – Don’t be afraid to ask for help
Tip 5 – Set clear goals and stay focused on them
If people are interested in attending any of your events, how can they contact you for details?
You can contact me via our website http://www.girlpowernetwork.co.uk/ or email me on email@example.com; you can also catch us on our Facebook page at http://www.facebook.com/pages/Girl-Power-Network/295181547939 and our Twitter page will be coming soon!
he network sounds like a fantastic idea and echoes a lot of what we're trying to set up for Creation|Collaboration - we are firm believers in networking and the huge benefits it can bring for small businesses.
Sharon - can you tell us about your other company?
Routes2Reality provides affordable, value added solutions for small and start up businesses; solutions that get companies noticed and present a consistent, professional profile. Routes2Reality offers website design; print design; promotional copy writing; online marketing and offline marketing support: basically all the things a business needs to get noticed via an ‘out there’ profile that is designed to be razor sharp and outstandingly edgy when stood up alongside competitors.
Where did the idea of running this as a business come from?
Having attained a degree in Business Studies with a specialism in marketing, as well as a Masters in e-Business, again with a marketing specialism, my natural path was to move into employed work in the marketing sector and all positions involved building and maintaining websites. However, because of the marketing education, the work was not restricted to design; I was always focused on the bigger picture. How will this website work for your business? What do you want to achieve from the site? How will you attract new business and capture data?
After my daughter came along I lost the will to travel 100 miles a day to work and decided it was time to put my experience and bigger picture knowledge into action, doing things the way I knew from experience would work. And so Routes2Reality was born!
Total diversity; one day I’ll be working on a project for a building contractor, the next will be a motor home manufacturer. Every day brings new opportunities; starkly contrasting conversations and a plethora of personalities with which to deal. Developing a network and bringing clients and contacts together to provide an all round service is one of the greatest parts of the job, as is seeing a project through from start to finish. And I adore the flexibility of being my own boss and being able to allocate time for everything that’s important, including family.
In all honesty I wouldn’t change a thing, but I would build on what I have. I’d like to receive more enquiries and to expand my network. And I have solid plans in place to do so!
What is your aim for the next year?
To increase enquiries and therefore sales and to expand my network; business building is the major goal for the next twelve months.
Where do you ultimately see yourself?
Heading the business development arm of Routes2Reality! My strengths lie in building relationships and so I’d like to work more in this area whilst mentoring technicians in the service and quality ethos of the company so that they can get the work done without compromising our exceptional standards; standards for which I want Routes2Reality to become known and standards which are affordable to the smaller business.
Tip 1 - network
Tip 2 – allow a realistic budget for marketing
Tip 3 – know when to outsource
Tip 4 – be comfortable with the fact that you can’t do everything: it’s normal
Tip 5 – never, never, never, ever give up on your goals
If our readers are interested in any of your services, how can they contact you?
I can be contacted via my website at http://www.routes2reality.co.uk/ or they can drop me an email at firstname.lastname@example.org; alternatively, we also have a Facebook page and they can "Like" us at http://www.facebook.com/pages/Routes2Reality/331334151368?ref=ts or Tweet us on http://twitter.com/Routes2Reality.
Thanks os much for chatting to us today Sharon - you really are a powerhouse and I don't know where you get your energy from!!!